Privacy Policy

Last updated: January, 2026

New Sense Productions (“New-Sense,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share when you visit our website or contact us about events and services. This Privacy Policy explains what we collect, how we use it, and the choices you have.​

Information We Collect

We may collect the following types of information when you use our website, fill out
enquiry or quote forms, or communicate with us:​

  • Contact details: Name, email address, phone number, company, role

  • Event details: Date of event, location, US state, event type, estimated guest count, budget range, and services you’re interested in

  • Communication data: Messages you send via forms or email, meeting notes, and call summaries

  • Technical data: IP address, browser type, device information, pages visited, and referring URLs (via cookies and similar technologies)​

If we process payments online, payment card details are handled by a third-party processor and are not stored on our servers.​

Legal Basis

Where privacy laws such as GDPR or similar apply, we rely on one or more of the
following legal bases to process your data:​

  • Your consent (for example, when you opt in to marketing)

  • Performance of a contract or steps taken at your request before entering a contract

  • Legitimate interests (such as improving our services and communicating with existing clients)

  • Compliance with legal obligations

How We Share Information

We do not sell your personal information. We may share it with:​

  • Trusted service providers (such as email, hosting, CRM, and payment processors) who process data on our behalf under appropriate safeguards

  • Partners and vendors involved in your event where necessary to deliver contracted services

  • Authorities or legal advisors if required by law or to protect our rights, safety, or propertyon data: Messages you send via forms or email, meeting notes, and call summaries

Any third-parties are only given access to the information they reasonably need and are expected to protect it and use it only for the agreed purpose.​

Cookies and Tracking Technologies

Our website may use cookies and similar technologies to understand how visitors use our site, improve performance, and support basic functionality (such as remembering form input).​
Where required by law, you may see a cookie notice or have options to manage non-essential cookies.

Data Retention

We retain personal information for as long as necessary to:​

  • Respond to enquiries

  • Fulfill contracts and deliver events

  • Meet legal, accounting, or reporting requirements

When information is no longer needed, we will delete or anonymize it in a reasonable timeframe.

Your Rights

Depending on where you live, you may have rights over your personal information, including:​

  • Accessing the data we hold about you

  • Requesting correction of inaccurate or incomplete data

  • Requesting deletion of your data, subject to legal or contractual obligations

  • Objecting to or restricting certain processing

  • Withdrawing consent where processing is based on consent

To exercise these rights, contact us using the details below. We may need to verify your identity before responding.

Children’s Privacy

Our website and services are not directed to children under 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can remove it.​

Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top will reflect the latest version. Continued use of the site after changes are posted indicates acceptance of the updated policy.​

Contact Us

If you have questions about this Privacy Policy or how your data is handled, contact us at: